In late 2010, Tesfaye anonymously uploaded several songs to YouTube under the name “The Weeknd”.
He released three nine-track mixtapes throughout 2011: House of Balloons, Thursday, and Echoes of Silence, which were critically acclaimed.
The following year, he released a compilation album Trilogy, thirty tracks consisting of the remastered mixtapes and three additional songs.
It was released under Republic Records and his own label XO.
In 2013, he released his debut studio album Kiss Land, which was supported by the singles Kiss Land and Live For.